In this case the customer had a very traditional website that needed some updating-but his real goal was to attract more leads for his service which is high risk credit card processing. We did extensive research to how business looked for new processors. The solution was through extensive writing of blog post that were put on relevant blogs that explained the service. This accomplished two things one his traffic increased directly from the blogs and two because of all those links his ranking went up for all relevant keywords. Results have been over a 300 percent increase in revenues.